How to find good business ideas online

Would you like to find the key that opens the door to a gold mine of online response, sales and results for your business? It seems obvious that you would be able to see what experts do it differently when locating the market opportunities, finding out what people want and quickly turning it into an online business that generates trucks […]

Is psychological pricing an effective strategy?

Price has psychological value. Buyers will buy a high-priced product because they believe that high price is a good indicator of value. Their perception isn’t based on reality, it’s based on psychology, so buyer behavior is affected by more than just the tangible product and price. Interestingly, as buyers investigate product attributes more or the business promotes product features more […]

Business Referral Tips

The company that grows without advertising Have you ever noticed the company that never advertises, but continues to grow? Some companies achieve so much without spending a dime on advertising. But how do they do it? What’s the trick? LinkedIn References The answer to growing your business without a huge advertising budget is referrals. Some companies build their customer base […]

Canadian ETF Strategies: Why a Canadian Bond ETF is Better Than Investing in Individual Bonds

Bonds are an integral part of every Canadian’s portfolio for good reason. The bonds carry the “promise” of fixed income with regular and stable cash flows. But with interest rates at record lows, the pressure to make every penny count has never been greater. Creating such exposure intelligently can make all the difference to returns. A portfolio for the average […]

Determinants of Beta

What drives variance and covariance? The variance and covariance and therefore the beta depend on three fundamental factors: the nature of the business, the operating leverage and the financial leverage. These factors are discussed below. nature of the business The entire economy goes through business cycles. Companies behave differently with economic cycles. Some companies’ earnings fluctuate more with economic cycles. […]

3 Myths of the Home Based Internet Business Industry

Many things have been said about the offline home based business industry, but still more myths are being perpetuated online about home based business businesses on the internet. This causes some people to consider all internet based opportunities as scams. Therefore, this article tries to correct some of these myths. 1. Get rich quick The simple answer to this is […]