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Using SocialOomph with Twitter – Advantages and Disadvantages

SocialOomph is a tool that the busy internet marketer can use to automate their tweets on the incredibly popular social networking site Twitter.

Formerly known as TweetLater, this is an online program that provides the user with a host of tools to manage their Twitter marketing efforts. Using SocialOomph for Twitter has many benefits, but it also comes with some drawbacks.

The benefits of using SocialOomph for Twitter

Twitter, just like any other social networking site, is heavily used by people all over the world. The more people who follow your tweets, the better your chances of reaching potential customers. Your followers, however, are somewhat pre-qualified; if they are not interested in what they see in your tweets, they will quickly unfollow you.

So the question is, how do you communicate most effectively with your audience? SocialOomph makes it easy by offering tools that automatically reply to your Twitter followers and schedule tweets for future dates or times. Along with those features, SocialOomph also includes;

  • Twitter keyword tracking
  • Set up what is known as an automatic DM (when you get a new follower, SocialOomph automatically sends them a DM that you previously wrote)
  • Automatically follow those who follow you and unfollow anyone who unfollows you
  • Finds you new followers while weeding out spammers in the results
  • Includes a built-in console to manage more than one Twitter account

So for the benefits, you would have thought that SocialOomph is the perfect tool to manage your Twitter network. But you haven’t finished the post yet!! Read the disadvantages and then decide!

The disadvantages of using SocialOomph

Before you type socialoomph into your browser, there are a few things you need to know first; For one thing, you don’t get all of the features listed above unless you sign up for a pro account. When you first sign up, they’ll offer you a one-week free trial, which includes all the pro features listed above, and then ask you for a subscription fee. If you don’t pay the subscription fee, you can still use SocialOomph, but in the basic package that they offer. The professional package is quite expensive, but if you use Twitter for marketing purposes, it could well be a worthwhile investment.

You should also note that SocialOomph recently changed its policy due to Twitter stating that repeating tweets is a violation of the site’s Terms of Service. Duplicate content is considered spam, basically. This means that using the same URL in different tweets is considered spam.

All in all, SocialOomph is a very effective way to help you save time and maximize the effectiveness of your Twitter marketing. It’s up to you to decide; go take a look

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