Digital Marketing

The different types of social networks and their applications in your daily life

Social networks are not limited to a single purpose. It has various purposes and in various forms corresponding to its various types.

Since its discovery, Social Media has seen tremendous growth and evolution in its graph and in one way or another each development has helped in the most beneficial way and in the advancement of humanity.

As mentioned above, there are different types of social media that are prevalent today and each has a specific use for its name that makes it worth using and knowing about.

Here is a list of some of them:

• THE SOCIAL LINK

The linking of the social network consists mainly of names like Facebook, Twitter, LinkedIn; these are widely used by individuals and sometimes brands online to get in touch with other people. This type of social media network can help a lot in fields like market research, brand awareness, customer service, etc., solely with the notion of building friendly relationships and online connections.

• NETWORKS THAT PROMOTE THE EXCHANGE OF MEDIA

These types of social media would consist of apps like Instagram, Snapchat, YouTube. However, these types have nothing to do with building relationships or connections, they are intended solely for sharing media including photos, videos, and live streaming. The fine line that separates media sharing networks from social media is that media sharing networks are meant for media only while social media is meant for both connecting with people and sharing media.

• DISCUSSION FORMS AS PART OF SOCIAL NETWORKS

This type includes social networks like Reddit, Quora, and Digg. People make use of this type of social networks to share any type of news or debates on any particular topic or for market research. If all goes well, you can take your market research to another level and even advertise them if you find it necessary, but this type is the best form of market research. Over time, this approach has proven to be really effective.

• NETWORKS OF BOOKMARKS AND CONTENT CURATION

This type would include interest pin, flipboard. This one is to focus on current and trending scenarios and their content and media. The goal is to discover the trending stories, save them, and then share them with the rest of the online crowd and discuss them. This type of network is a brilliant way to tap into one’s creative abilities and be an inspiring source of information for those who seek it out.

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