The concept of co-branding as a branding instrument has been around for many years. In the last decade, we have seen tremendous growth in the use of co-branding as a brand leverage tool. A study by Johan Schwartz investigated brand professionals’ perceptions of co-branding within the South African retail industry. This study found that retail brand managers perceive co-branding as […]
Insurance fraud is one of the most prevalent white collar crimes, generating billions of dollars each year. It’s relatively easy to do when it comes to a smooth-running criminal network. A prime example is health insurance where unscrupulous doctors collude with criminal clients to issue misrepresented diagnoses in order to make unsubstantiated claims. Every insurance company is at risk of […]
Outsourcing software development to India has become increasingly popular in recent years and has gained even more momentum of late. Corporations in the US have gone down this path because a tech worker costs about five times less in India than it does in the US. Motivation for Outsourcing Corporate executives began to look at software development and support, and […]
The TEA (Texas Education Association) is considering replacing the old textbooks with new ones that, instead of teaching American history, will teach “GLOBAL” history for the purpose of developing “GLOBAL CITIZENS.” Throughout the United States, it’s easy to see how this change could have a big impact on a national level. At the moment, we only need to worry about […]
Social networks are literally changing the way projects are screened. All things being equal, if three actors are up for a role in a big project, the actor with the biggest following is likely to get it. This means that if you’re a smart actor, you’ll start building your social media empire BEFORE you’re ready for a series regular. If […]
You may be facing a fighting arm lag. There could be several reasons why this problem occurs while playing the game. Here are some steps in this tutorial to help you resolve the fighting arms lagging. Screen freezing is the big problem with fighting arm lag. To fix this, you need to remove friends from the clan and keep your […]
In my last newsletter, I wrote about how the Alexa rating of your websites isn’t really that important to the success of your online business. In this issue, I want to look at another popular stat, Google Page Rank, and ask a similar question: is it that important? First, a quick overview of what Google Page Rank really is… Google […]
One of the purposes of your podcast is to provide information and create an audience that will listen and follow you. You can do a podcast once and stop and think that you will have a loyal audience. Consistency is needed. At the same time, if you use audio only, you are “just a voice” speaking to them. People are […]
Kindergarten is the place where a child is introduced to the world. This is the place where they learn everything. There are so many things that a child can learn in kindergarten like cooking, painting, writing, playing, etc. to give them an idea of all the things they have to do in their lives. If you are a kindergarten teacher […]
MANUFACTURING: A BEST PRACTICE IMPLEMENTATION CASE STUDY The assignment Sharpline Automation SA. limited. (SAPL) had a mix of new and ongoing projects with durations ranging from 3 to 8 months. The company took up the renovation of CNC machines as its core business, as well as designing and delivering new machines based on customer requirements. The challenge They had the […]
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